TikTok + Touchdowns = Momentum

NIL deals and social media clout are now driving merch sales into the billions. One Nasdaq disruptor is first to align with a football dynasty and a commerce giant.

Kroger Co
NYSE:KR
$65.49

Financials

Curr Year EPS Estimate4.46
Profit Margin1.84%
Operating Margin3.18
Return on Assets0.06
Return on Equity0.25
Revenue147B
Earnings Per Share3.94
Revenue Per Share214.76
Gross Profit35,155,001,344
Quarterly Revenue Growth0.00

General

NameKroger Co
TickerKR
ExchangeNYSE
SectorConsumer Defensive
IndustryGrocery Stores
CurrencyUSD
CountryUSA
Fiscal Year EndJanuary
Full Time Employees400,000

About Kroger Co

The Kroger Co. operates as a food and drug retailer in the United States. The company operates combination food and drug stores, multi-department stores, marketplace stores, and price impact warehouses. Its combination food and drug stores offer natural food and organic sections, pharmacies, general merchandise, pet centers, fresh seafood, and organic produce; and its multi-department stores provide apparel, home fashion and furnishings, outdoor living, electronics, automotive products, and toys. The company's marketplace stores offer full-service grocery, pharmacy, health and beauty care, and perishable goods, as well as general merchandise, including apparel, home goods, and toys; and its price impact warehouse stores provide grocery, and health and beauty care items, as well as meat, dairy, baked goods, and fresh produce items. It also manufactures and processes food products for sale in its supermarkets and online; and sells fuel through its fuel centers. The company sells its products through its stores, fuel centers, and online platforms. The Kroger Co. was founded in 1883 and is based in Cincinnati, Ohio.

Dividend

Kroger Co pays out a dividend of $1.34 per share, with a dividend yield of 2.05%.

KR's last dividend payment was made to shareholders on September 1, 2025.

They pay out 34.03% of their earnings out as a dividend.

Recent Dividends

Dec 1, 2025$0.35
Sep 1, 2025$0.35
Jun 1, 2025$0.32
Mar 1, 2025$0.32
Dec 1, 2024$0.32
Sep 1, 2024$0.32
Jun 1, 2024$0.29
Mar 1, 2024$0.29
Dec 1, 2023$0.29
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